InfoBrief Taiwan 19/08/2024

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Newsletter | 19/08/2024

Welcome!

Dear Subscriber,

Wishing you a wonderful start to your week! This week will be busy with Automation Taipei, one of the leading machinery trade fairs in Taiwan. Our German Pavilion will kick off on Wednesday at TaiNEX 1, first floor, entrance of zone J – K. Like in the previous two InfoBrief issues, we will introduce the final five exhibitors of our pavilion to you. See our Trade Fair News section to learn more about their latest innovations “made in Germany” right before the trade starts!

Another highlight during Automation Taipei will be the 9th Taiwan-Germany Smart Machinery Forum on Thursday, which we organize in collaboration with the Smart Machinery Promotion Office and in partnership with the Taiwan Automation Intelligence and Robotics Association. Moreover, the event is supported by the Industrial Development Administration, Ministry of Economic Affairs. This forum is an excellent opportunity to gain insights into the latest trends in industry 4.0 and smart machinery. See our GTO News section for more information.

Are you interested in connecting with new people from fields beyond machinery? Then join our GTO German Oktoberfest X German Business Day 2024 at Illume Taipei on October 24. The biggest networking event in the German-Taiwanese business community will feature authentic German food, beer, and music from a real Munich band that will come to Taiwan directly from Germany!  Ticket selling is already in full swing, so be fast and secure your seats or tables as long as there are still some left. There are also two attractive sponsorship packages available for you that will make your company stand out. Learn more in our Top News section.

Last week, we compiled some interesting facts about the Asian tourism industry for you. Check out our GTO News to explore the top destinations favored by Taiwanese travelers. If you're interested in attending Asia’s leading travel trade show, ITB 2024 in Singapore, we also offer early-bird discount tickets until September 22. More information can be found below.

Last but not least, we are more than delighted to announce that Siemens Energy has joined our GTO German Business Alliance as Platinum member. See our GTO News section for more information about Siemens Energy. We are excited to embark on a successful partnership!

We look forward to seeing you at our events, and may your week be full of progress in your projects!

Kind regards,

Dr. Eva Langerbeck

Dr. Eva Langerbeck
Chief Representative & Executive Director

Diamond Partners 2024


Top News

Join Us: GTO German Oktoberfest X German Business Day 2024

Join us for the biggest German-Taiwanese networking event of the year, the GTO German Oktoberfest 2024!

Enjoy authentic German food, beer, and music at one of Germany’s most iconic and traditional festivities – the Oktoberfest! - So, get your Dirndl and Lederhose ready, and let’s celebrate!

Event Details

Date: Thursday, October 24, 2024
Time: 18:00 – 22:00
Venue: 2F. Grand Ballroom, Illume Taipei
Address: No 100 Dun Hua N Rd, Songshan District, Taipei, Taiwan 台北市松山區敦化北路100號
Dress code: traditional German Oktoberfest attire (Dirndl & Lederhosen)
Single Ticket Price: 3,200 NT$
Price per Table (8 people): 25,600 NT$

Special Features

Traditional German Band Performance directly from Germany with the MÜNCHNER BUAM band
All-You-Can-Drink fresh Hofbräu beer: Weisse & Dunkel
Authentic German Set-Menu (Vegetarian Menu is available on request)

Sponsorship Opportunities for Corporate Clients

As Oktoberfest is one of the most lively and friendly German festivities with great attendance, sponsors enjoy attractive and wide visibility throughout the event venue, event materials as well as media coverage through the display of their company logo. Therefore, we offer two attractive sponsorship packages. GTO Business Alliance Members get a special discount on those packages. To learn more about our sponsorship opportunities, please look at our sponsorship package.

Registration


Contact

Lin Yi
Senior Manager
German Business Alliance,
Events & Governmental Affairs
lin.yi@taiwan.ahk.de
Tel: +886-2-7735-7508

 
 

Premium Sponsors
Regular Sponsors

Platinum Partners 2024


2024 Taipei International Industrial Automation Exhibition
21.08.2024 - 24.08.2024 | Location: Taipei

9th Taiwan-Germany Smart Machinery Forum
22.08.2024 | Location: Taipei

Asia-Pacific Conference of German Business (APK)
24.10.2024 - 26.10.2024 | Location: New Delhi

GTO German Oktoberfest X German Business Day
24.10.2024 | Location: Taipei

All Events

Gold Partners 2024


Become part of our GTO German Business Alliance!
More information about our membership packages on our website.


GTO News

Siemens Energy is Our Latest GTO Business Alliance Platinum Member!

We are delighted to introduce our latest GTO German Business Alliance Platinum member to you: Siemens Energy!

Siemens Energy is one of the world’s leading energy technology companies. The company works with its customers and partners on energy systems for the future, thus supporting the transition to a more sustainable world. With its portfolio of products, solutions and services, Siemens Energy covers almost the entire energy value chain – from power generation and transmission to storage. The portfolio includes conventional and renewable energy technology, such as gas and steam turbines, hybrid power plants operated with hydrogen, and power generators and transformers. More than 50 percent of the portfolio has already been decarbonized. A majority stake in the listed company Siemens Gamesa Renewable Energy (SGRE) makes Siemens Energy a global market leader for renewable energies. An estimated one-sixth of the electricity generated worldwide is based on technologies from Siemens Energy. Siemens Energy employs more than 90,000 people worldwide in more than 90 countries and generated revenue of around €31 billion in fiscal year 2023.

For more information on Siemens Energy, please browse their webpage


Join ITB Asia 2024, Asia's Leading Travel Trade Show!

As Asia's tourism industry roars back to life, the region is witnessing a surge in travel that surpasses even pre-pandemic levels. With borders reopening, travelers are flocking to experience the diverse and vibrant cultures that Asia has to offer. The latest trends in tourism reflect a dynamic shift in traveler preferences, ranging from luxury cruises to eco-friendly journeys.

For those intrigued in diving deeper into the current trends of tourism, ITB Asia 2024 in Singapore is the event of the year. Scheduled from October 23 to 25, this premier trade show is more than just a networking opportunity—it’s where the future of travel in Asia takes shape. Industry professionals from around the globe will gather to exchange ideas, discover innovative travel solutions, and collaborate on creating the next generation of unforgettable travel experiences.

Discover the vibrant and diverse world of Asian tourism with us and check out our post for more fascinating facts!
Early-bird discount tickets are available until September 22, offering a fantastic opportunity to secure your place at this event. To learn more and reserve your spot, please visit our official website.

If you are interested in visiting ITB Asia 2024, please contact our colleague Ms. Venus Peng (02-7735-7524 / peng.venus@taiwan.ahk.de)

Register Now: 9th Taiwan-Germany Smart Machinery Forum

With a bilateral trade volume of 22 billion US$ in 2023 and over 300 active German companies, Taiwan has established a strong economic partnership with Germany. Aside from being the world’s top supplier of semiconductor chips, Taiwan also plays a key role in the global market utilizing new AI technologies to transform the manufacturing industries and enhance the efficiency of German manufacturers. Moreover, Taiwanese and German companies are in strong joint efforts for a smarter march towards Industry 4.0, leading the way for intelligent industrial robots as the center stage to power the machinery industry.

This forum will explore the insights and showcase the developing advancements in the smart machinery industry of Taiwanese and German collaborations. Participants can expect enriching networking opportunities, gaining valuable industry insights, and the opportunity to explore business prospects in Taiwan.

The 9th Taiwan-Germany Smart Machinery Forum will be held on August 22 at the Taipei Nangang Exhibition Center Hall 1 and is organized by the Smart Machinery Promotion Office and the German Trade Office Taipei, in partnership with the Taiwan Automation Intelligence and Robotics Association and supported by the Industrial Development Administration, Ministry of Economic Affairs.

Event Details

Date: Thursday, August 22
Time: 14:00 – 17:00 (registration from 13:30 – 14:00)
Venue: Meeting Room 403, Taipei Nangang Exhibition Center Hall 1
Address: No.1, Jingmao 2nd Rd., Nangang District, Taipei City 11568, Taiwan
Event Language: English

Registration

Agenda

The full agenda can be found on our website.
Speakers

Alina Tsai
Sales Director
KUKA Automation Taiwan

 
 

Ben Tan
Director of Machine Tool System
Siemens

 
 

Patrick Kemnitz
Managing Director
TRUMPF Taiwan

 
 
Contact

Lin Yi
Senior Manager
German Business Alliance,
Events & Governmental Affairs
lin.yi@taiwan.ahk.de
Tel: +886-2-7735-7508

 
 


Trade Fair News

Join the 2024 Asia Fruit Logistica Trade Fair!

Taiwan's fruit and vegetable trade is a vital part of its economy, connecting the island to a wide array of global markets. Whether it's the export of tropical fruits like pineapples and or the import of fresh vegetables to meet local demand, the trade dynamics are ever-evolving and full of opportunities.

If you're interested in diving deeper into the trade information and understanding the current trends shaping the Asian fruit and vegetable market, don't miss the chance to visit the Asia Fruit Logistica in Hong Kong from 9/4-9/6. This event will bring together industry leaders, experts, and stakeholders to share insights, forge connections, and explore the future of this dynamic market.

And there's more! We're offering limited one-day coupons for attendees who want to experience the event firsthand. For more detailed information and to secure your spot, please visit our official website.

Exciting News from the 2024 Taipei International Industrial Automation Exhibition!

Few days left until the 2024 Taipei International Industrial Automation Exhibition!

The German Pavilion is making a strong return, featuring 17 top German companies across 55 booths. As one of the largest national pavilions, it will be held from August 21 to 24 at the Nangang Exhibition Center, Hall 1, 1F, near the entrance of Zones J-K. Discover the latest in automation technology, including innovations in robotics and smartmanufacturing. Don't miss out on the opportunity to explore new collaborations with leading German firms!

With the event just around the corner, we're thrilled to spotlight the last five exhibitors from the Exhibition! Visit the German Pavilion to experience the latest innovations from these companies:

 

  1. Schmidt Technology (K202): designs and manufactures high-quality press systems and automation solutions for metal-forming and assembly
  2. SENSITEC (J330): leader in high-quality magnetic sensor solutions for industrial and automotive applications
  3. TÜV Rheinland Taiwan Ltd. (J232): expert in providing testing, certification, and consulting services
  4. WAGO Contact Limited (K206): offers innovative industrial solutions such as terminal blocks and connectors
  5. Würth Industry Service Taiwan Co., Ltd. (J334): provides customized logistics solutions to enhance efficiency and support Industry 4.0.

Come visit us!

Find more information about our exhibitors on our official website and in our InfoBrief Special Edition.


Join Us at Smarter E Europe 2025!

The largest platform for the global energy industry, Smarter E Europe, was a phenomenal success in June! We are excited to announce that the next Smarter E Europe will be held from May 7 – 9, 2025, at Messe München, Germany. Smarter E Europe unites four major exhibitions: Intersolar Europe, ees Europe, Power2Drive Europe, and EM-Power Europe. These exhibitions will cover renewable energy, batteries and energy storage systems, charging equipment and e-mobility, as well as energy management and integrated solutions. 

In 2024, Smarter E Europe featured over 3,000 exhibitors showcasing their innovative products and attracted approximately 110,000 visitors from around the globe. Additionally, more than 2,500 attendees participated in the conference and various side events, setting a new record. 

Next year, in corporation with TAITRA we will organize the Taiwan Pavilion in the Intersolar Sector (Hall A3). We welcome all Taiwanese companies to join us! Smarter E also exhibits globally, not just in Munich but in Mumbai, Dubai, South America, and North America. 

Don't miss this opportunity to be part of the world's leading energy platform!

Pinchao Huang

Senior Project Manager
Trade Fair Services 

huang.pinchao@taiwan.ahk.de
Tel: +886-2-7735-7529

Join Us at DMEA 2025

From April 8-10, 2025, Messe Berlin will host Europe's leading event for digital health, DMEA. It brings together decision-makers from across the healthcare sector, including IT specialists, physicians, hospital and nursing care executives, and experts from politics, science, and research.

DMEA 2024 was a massive success, attracting over 800 exhibitors, more than 19,000 visitors, and nearly 300 speakers from around the globe. The event covered a wide range of topics beyond healthcare in Germany, such as patient care in Europe, the electronic patient record in Denmark, and AI transparency in Europe.

DMEA is an excellent platform for system and hardware/software vendors worldwide to seize market opportunities and engage with the digital healthcare community.

Don't miss your chance to be part of next year’s DMEA! To exhibit at DMEA 2025, please contact our colleague Mr. Pinchao Huang.

Contact

Pinchao Huang

Senior Project Manager
Trade Fair Services 

huang.pinchao@taiwan.ahk.de
Tel: +886-2-7735-7529

Get Exclusive Tickets for IFA 2024

Mark your calendars for the world’s largest trade fair for consumer electronics and home appliances Join us at IFA 2024 as we celebrate its monumental 100th anniversary!

Date: September 6 – 10, 2024
Venue: Berlin, Germany

Experience the pulse of “innovation for all” right in the heart of Europe's most dynamic regional market. At IFA, witness the unveiling of the latest products from around the globe. With attendees from over 130 countries, IFA is the main hot spot for key retailers, buyers and experts from the industry and the media. Only IFA offers such a comprehensive overview of the international market.

But that's not all! Immerse yourself in the electrifying atmosphere with exhilarating outdoor spectacles and evening concerts featuring both local legends and international superstars.

What’s special about this year’s IFA 2024? It’s divided into two exhibition periods AND two exhibition zones:

1) IFA: September 6 – 10 at Messe Berlin

2) IFA Global Markets: September 8 – 10 at STATION Berlin

Don't miss out on this extraordinary opportunity! Exclusive Trade Visitor Tickets are on sale now! Sign up and don’t miss a beat!

Contact

Pinchao Huang

Senior Project Manager
Trade Fair Services 

huang.pinchao@taiwan.ahk.de
Tel: +886-2-7735-7529

German Company News

Porsche and Make-A-Wish Accelerate Hopes and Fulfil Dreams on the Racetracks

Porsche Taiwan and Make-A-Wish Taiwan fulfilled a 10-year-old boy named Nic's dream of becoming a race car driver. Nic, who battles a rare disease, experienced a thrilling day at the Porsche Driving Centre Lihpao, where he toured Porsche’s iconic models and participated in a taxi lap on the racetrack in a Porsche 911 GT3, guided by a professional instructor. Nic's family also joined him on the track in a Taycan, creating unforgettable memories together. This event marks the second wish granted through Porsche and Make-A-Wish's partnership in Taiwan, which aims to fulfill the dreams of critically ill children.

Read more about Nic's unforgettable day on our website.

BIRKENSTOCK Celebrates 250 Years of Craftsmanship!

The iconic German footwear brand BIRKENSTOCK, known for its dedication to foot health, has reached a remarkable milestone since its founding in 1774. To commemorate this occasion, the “BIRKENSTOCK 250th Anniversary Historical Exhibition: 'The Hourglass'” has travelled through major cities like New York and Manila and has now also arrived at Taipei's Songshan Cultural and Creative Park. The exhibition will feature BIRKENSTOCK’s renowned craftsmanship, rare artifacts, and other captivating pieces of the brand's history.

The exhibition is divided into four different zones: the BIRKENSTOCK 250th Anniversary Book Zone, the BIRKENSTOCK Hourglass Historical Exhibit, the Retail Zone, and the Footbed Experience Zone. In the Book Zone, visitors can explore two newly published books that dive into the brand’s global history, its founding story, and its impact on globalization while the Hourglass Historical Exhibit offers a deeper look into BIRKENSTOCK’s shoemaking heritage and evolution. In the Retail Zone, alongside classic designs, visitors can discover the latest models from Reykjavik, and the Footbed Experience Zone allows attendees to find the footbed that fits them best.

The BIRKENSTOCK 250th Anniversary Exhibition will be open from August 15 to September 8, 2024, at Island 133 in Songshan Cultural and Creative Park. For more details, visit the official BIRKENSTOCK website.


Job Position: "Commercial Person" at Rauschert Asia

On behalf of Rauschert Asia Ltd., a subsidiary of the German company Paul Rauschert Steinbach GmbH, a leading global manufacturer of technical ceramics, molded plastic parts and more, we want to make you aware of an open job position, i.e. Commercial Person.

Key Responsibilities:

  • Report clearly to the management team in Germany
  • Make daily business decisions with our development team in Taiwan and Germany
  • Decide together with the management team in Germany on the business process within the strategy of Rauschert

Requirements:

  • Import and export experience is a plus
  • Readiness to come to Germany for training and business coordination a least once per year (other countries might be possible too)

For further details and information regarding the application process, please visit our website.


Other News

Register Now: Asia-Pacific Conference

Tickets for APK 2024 are officially on sale!

Organised by the Asia-Pacific Committee of German Business (APA), the German Federal Ministry for Economic Affairs and Climate Action (BMWK), and the German Chambers of Commerce Abroad (AHK) in Asia-Pacific, the conference will be hosted by the Indo-German Chamber of Commerce from 24th to 26th October in New Delhi. 

Be part of the conversation that shapes the future of business and join us in New Delhi for an unparalleled networking experience at the 18th APK – where innovation meets opportunity in the Asia-Pacific market.


More information on the APK can be found here.


Deutschenliste für Krisenvorsorge

Alle deutschen Staatsangehörigen, die, auch nur vorübergehend, im Amtsbezirk des Deutschen Instituts Taipei leben, können in eine Krisenvorsorgeliste aufgenommen werden, die zentral im Auswärtigen Amt Berlin geführt wird. Es handelt sich hierbei um eine freiwillige Maßnahme. Das Deutsche Institut rät, von dieser Möglichkeit Gebrauch zu machen, damit es, falls erforderlich, in Krisen- und sonstigen Ausnahmesituationen mit Deutschen schnell in Verbindung treten kann.

Zur Krisenvorsorgeliste.

 
 

Taiwan News

 Economy

Premier Cho Touts Plan for Economy

Premier Cho Jung-tai announced the National Development Council's (NDC) four-year plan, which aims for 3% economic growth, a GDP per capita of US$40,000, an unemployment rate below 3.5%, and stable inflation at 2%.

The NDC's goals consider both domestic and international factors, and more detailed strategies will be provided by President William Lai at the end of the month. The plan includes transforming Taiwan into an Asian asset management hub, attracting US$3.29 trillion in strategic industry investments, and prioritizing "inclusive growth" to support small and medium-sized enterprises (SMEs) with NT$10.5 billion. 

(Last access: 19.08.2024 / Taipei Times)

Taiwan Takes Part in APEC Energy Ministerial Meeting

Taiwan's Deputy Minister of Economic Affairs, Chen Cherng-chyi, led a delegation to the 2024 APEC Energy Ministerial Meeting in Lima, Peru, on August 15-16 to share Taiwan's renewable energy initiatives. Chen emphasized Taiwan's commitment to a fair energy transition and highlighted the innovative Aquavoltaics Development policy, which promotes a green economy and job creation despite the island's limited land resources.

(Last access: 19.08.2024 / Taiwan Today)


Company

Taiwan's TSMC to Break Ground on Germany Plant

Taiwan Semiconductor Manufacturing Corporation (TSMC) will hold a groundbreaking ceremony for its new Germany plant in Dresden on Tuesday, August 20. Led by Chair C. C. Wei, this event marks TSMC's official expansion into Europe. The European Semiconductor Manufacturing Company (ESMC) project, with TSMC holding a 70% stake and Bosch, Infineon, and NXP each holding 10%, is moving forward as planned. 

TSMC's investment in ESMC is expected to exceed €10 billion, with chip production set to begin by the end of 2027 using 28/22nm technology and a monthly capacity of 40,000 12-inch wafers. Wei emphasized TSMC's commitment to expanding its global semiconductor facilities, including projects in Arizona, Kumamoto, and now Europe.

(Last access: 19.08.2024 / Taiwan News)

Taiwan's Main International Airport to Open Third Terminal in 2027

Taoyuan Airport Corporation announced that its new terminal is set to open in the second half of 2027. General Manager Fan Hsiao-lun revealed at a press conference that the third terminal is currently 40% complete. 

The project budget has increased from NT$95.6 billion (US$2.57 billion) to NT$128.4 billion due to inflation and has been submitted to the National Development Council for review. More than 1,500 workers are currently on site, with that number expected to rise to 4,000 by 2024. 

The terminal features 20-meter-tall pillars inspired by banyan tree branches, with about a third of them already installed. Additionally, the company will review the existing terminals and consider the need for a fourth terminal and possible renovations.

(Last access: 12.08.2024 / Taiwan News)

Contact

Christoph Lory
Senior Manager Media and Communications
Lory.Christoph@taiwan.ahk.de
Tel: +886-2-7735-7509
Fax: +886-2-7733-5280
 
 

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Imprint: 
Editing & Research: Christoph Lory, Isabella Kern
Publisher: German Trade Office Taipei
International Trade Bldg., 19F-9, No. 333, Keelung Rd., Sec. 1, Taipei 11012, Taiwan
Tel.: +886-2-7735-7500
Fax: +886-2-7733-5280
info@taiwan.ahk.de 

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German Trade Office Taipei (AHK Taiwan)
19F-9 No. 333 Keelung Rd.
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Taiwan

+886 2 77357500
info@taiwan.ahk.de
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